“It’s one of the best (interviews) I’ve ever done”– Gary Vaynerchuk

“It’s one of the best (interviews) I’ve ever done” – Gary Vaynerchuk

Perfectly Mentored with Jason Portnoy

Hosted ByJason Portnoy

EP5: Claude Silver: How to Create a Thriving Company Culture

Claude Silver is the CHO (Chief Heart Officer) at VaynerMedia. She is responsible for the heartbeat of the company and all 800+ employees. If you run a business with employees, this is the podcast for you. Claude discusses how to create the environment that helps your business “crush it!”


1:36: On how she became the first ever in the world Chief Heart Officer.

8:07: On why she hates the term “employee” and why soft-skills are “necessary life skills”

12:10: On creating a great environment of a positive an upbeat company culture while balancing motivating workers to hustle and perform at maximum capacity.

19:05: On the importance getting rid of a negative worker even if they are a high performer

23:33: On why she believes in the attitude that bosses serve their employees and being accountable to them.

26:03: On how to give feedback and criticism to employees and the importance of “radical candor”.

33:00 On how she hires and how millennials are changing the world.

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